Lenísio, a.k.a Lenny, is a young designer who has a degree in Graphic Design and Multimedia. He also has a Master’s degree in Design and Multimedia.
Dedication, curiosity and good spirits. This is his simple work formula, yet it is a powerful one.
2017/04 - 2018/12 | Creart
2016/09 - 2017/04 | Freelancing
2015 - 2016 | Projectos Globais
2015 - 2015/09 | Freelancing
2014 - 2015 | COMSOM
2013 - 2013/11 | Eat & Travel
2012 - 2013 | Cabolux Viagens E Transitários, Lda
2010 - 2012 | Masters in Design & Multimedia
Universidade de Coimbra
2007 - 2010 | Bachelor in Graphic & Multimedia
IPL - ESAD Caldas da Rainha
These illustrations are part of a larger collection. The Tejo river is this project’s main theme. The illustrations represent the river surroundings: life taking place around the river, different cultures, nature itself and some buildings that convey the history of Portugal. The colors were used only in some of the areas, so that the image could acquire and portray its different enchantments. Eat&Travel eventually used the entire collection and branded it as a «cool» project.
This is my personal representation of a folkloric story. It's called Blimundo, which is the name of a large and strong bull who loved freedom and beauty, and whose strength was coveted by the king, who ordered the magnificent beast to be arrested. This is a beautiful and traditional story from Cape Verde.
This visual identity project and its website are a product of my Master’s dissertation in Design and Multimedia, completed at Faculdade de Ciências e Tecnologias da Universidade de Coimbra.
EICM’s brand is a Visual Dynamic Identity because the concept under which it was developed allows it to assume innumerous configurations. It consists in a logo of EICM’s initials and its designation (Escola Industrial e Comercial do Mindelo).
The creation of the logo is based on how the entrance of the school is shaped, because the logo represents the school’s emblem and it is also part of the exit/door concept that the school provides its students – one logo in each of the exits. A relation can be created with an X dimension, so having the door’s basic shape as the initial point allows us to create and distribute with precision the parts that constitute the logo.
There are two variation levels: A) color variation; B) variation of the logo’s height. The color variation allows us to identify two elements: 1) The first color allows us to identify the statue of a certain member of the institution; 2) the second color complements the information about that specific member. The school was divided in four groups – students, staff, faculty and board. You can tell them apart due to the use of different colors, this allows us to determine the group’s statue. Hence, the students have the dark blue color (similar to the color in their uniforms), the staff presents itself with the green color (the symbol of a wellmanaged school), the faculty has yellow on them (the teaching/educating color) and the board has red (which stands or running the institution). The second variation allows us to identify the class in which a certain student is in. 7th and 8th classes (light blue), 9th and 10th classes (orange) and 11th and 12th classes (tech courses colors). When the students up to 10th class graduate, they must choose one of the tech courses the school provides: Graphic Arts (violet, for creativity), Accountant and Administration (green, for proper calculus), Civil Construction (grey, which stands for concrete), Electronic Electricity (electricity’s yellow), IT and Management (red, for good management) and Mechanics (brown, for spots). As for the remaining members (staff, faculty and board), the second color allows them to identify their workplace, meaning, the EICM (with the same dark blue used to identify the students).
There is a reading order that must be used to effectively interpret the colors that were used. This is why the reading order has two colors: the first represents a statute and the second acts like a complementary color. The reading order must always be made from left to right. Thus, the first color is always used over the «e» letter and the second (complementary color) colors one of the «legs» of the «m» letter. Reversing the reading order will render an ineffective reading interpretation. The colors of the remaining letters are a result of the combination of the first and second colors. This is why the graphic result is a gradient color between the statute and its complement. The color variation allows eleven different logo variants, hence it is crucial to interpret things this way. As time goes by, this language will make more sense, which will strengthen the Visual Identity.
Aside from color variation, there is also a height variation in the logo’s letters. In this case, the variation stand for numeric values which are connected to EICM’s members (e.g. a student’s SAT/ exams score). The height variation does not interfere with the letter’s width, meaning the growth occurs only in the vertical axis. The allowed maximum height is twice the original, so the original height is the starting point, while the allowed maximum height is 100%. This scale allows to represent percentages, decimal and total values, thus it is possible to have values from different sources. It is only possible to represent one value at a time, giving that it can only be divided randomly according to the letters to create different configurations. This means that one letter can hold up the entire sum of the value – 50=0 0 50 0 0 – or just a part of it – 50=10 + 10 + 9,5 + 0,5 + 20. The growth of the letters «e» and «m» was made in a slightly different way than the rest. The central part of the letter «e» is always in center with the top and the base. The «m» is constituted by two independent parts, this is why each one of them has an independent variation. The first part is a combination of the first legs of the «m» letter and in the last one the same leg receives the second color (complementary color 1).
The demands of the dynamic concept produce innumerous configurations, so in order to simplify the creative process of the logo variation project a small application was developed that allows for them to be generated. The interface is simple, intuitive, and allows to create logo variations with four basic steps: 1) statute specification – if it’s a student or a new area of study 1.1) it will show up below to specify the cycle in which it can be found – if it’s one of the remaining members, when the option is selected the second color is automatically added; 2) Specifying a numeric value (from one to one hundred) that stands for the member we’re referring to (e.g. statistic data) and still supplying a description of the value that will be used next to the date, in order to name the generated image; 3) Selecting how the logo’s design will be configured (at the base or at the right side); 4) Allows the user to choose between two formats (PNG or TIF) and save the image in the computer’s hardware (the recipient folder is stored inside the application’s folder with the same name).
The goal here was to develop a website for a well-known Portuguese product. The group chosen was Pastilhas Gorila (Gorila Chewing Gums). Navigating through the website is kind of like an adventure, the navigation buttons are hidden in the scenario.
The Project’s Team: Andreia Marquês; Carlos Soares; Ivanildo Gomes; Lenísio Jardim; Nicolau Coelho.
The goal of this interactive video is to present a Portuguese fruit called Ginja – sour cherry. I explored the stop motion technique as a solution. You can find six buttons at the bottom of the video. You can put the cursor on top of them to see the information.
The goal of this academic project was to design a generative logo for a prison in Coimbra (Portugal). My concept was simple: I used the relationship between the people who work there and the people who actually live there. I developed a part of the software that allows you to create many versions of the logo.
The world is full of incredible games, so it is very hard to innovate. We wanted something different, something that could entertain players of all ages. The premise of the game was to hear a sound and then grab the object that matched that sound, and put it inside the «what's this box» sign. The game eventually reported some bugs. We think that some of them were due to the export process. Click on the right mouse button and then hit play – the «reproduzir» button. Use the spacebar to pause the game.
The Project’s Team: Ana Paiva, Carla Dias, Laura Freitas e Lenísio Jardim.
This is an adaptation of the present through Victorian and Neo- Victorian illustrations, by which I kept the graphics and the nineteenth century aesthetics. Hence, I chose an Illustration of Thomas Nast (1840-1902) called Merry Christmas. The Coca Cola Christmas. It’s all about the presents. We only want the good stuff... the best gadgets! The dark side.
The Coca-cola´s Christmas.
Its all about the presents.
We want just the good stuff... the best gadgets!
The dark side.